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 Saquile Lazenby of The World Financial Group
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1. Tell me a little about yourself.
I am a God-loving person who enjoys reading, dancing, marital arts, and public
speaking. I am also a Senior Associate of World Financial Group, a company dedicated to educating people about money, how it works, and how to make it work for them. I am currently located in Coconut Creek and Miami Shores Florida.
2. How did you discover your passion?
I discovered my passion working as an Executive Assistant for a financial services company. I saw that I could combine two skills I have: helping and teaching people. Also, I felt that our communities needed to be educated about money and how it works, so I combined those two skills and here I am. |
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3. What do you find most rewarding about your career?
Bringing the tools that the wealthy use on Wall Street to Main Street (middle Americans) to help people achieve whatever financial objective(s) they have.
4. What have been your major obstacles and how did you overcome them? I’d have to say embarking on a new career while raising a daughter, finishing school, and working full-time. But with the help of the Most High, family, and friends coupled with discipline and focus, I was able to get it done.
5. How do you relax, or spend your down time?
I relax by dancing with my little one, reading, or traveling to the Caribbean.
Fun Facts about Saquile!
• Age- 28 years old
• Things you do best- Dance and Public Speaking
• Hometown- Oakland, CA
• Zodiac Sign- Scorpio
• Favorite Food- Sushi
• Who inspires you?- Daughter Ises, Cece Winans and of course Oprah!
Contact Sequile Lazenby about her services here: 305.742.3465 (She is licensed in NY, Miami, and California. If not in those cities, she has affiliates who are in your town!)
Jack of All Trades, Master of None?
8 Week Group Course
with Simone Kelly-Brown |
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This powerful 8-week program is based on the book Jack of All Trades, Master of None? and features *private coaching from Simone Kelly-Brown with an intimate group of your peers. This personalized business development program will keep you focused on a progressive transformation of your business and also help you gain a new sense of balance and joy from working solely on your passion! THEY TAKE PLACE ON THE PHONE SO YOU CAN BE IN THE COMFORT OF YOUR OWN HOME!
You’ll get the knowledge, tools, insight, and confidence to lead your company and create extraordinary results!
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Who Should Sign Up:
•Anyone who has a full-time job and a side business and wants OUT of Corporate America!
•An entrepreneur who continues to seek new business opportunities, instead of capitalizing on the ones they already have.
•Anyone who is feeling overwhelmed with their business and not sure of what to do next.
•Someone who needs help in managing various projects, but thinks they can’t afford to hire anyone.
FIND OUT MORE about the course, the 6 special bonuses, and guest speakers! Reserve your space in the class with just $99 down for tuition. Get your 2007 off with a bang! Classes begin January 9th, 2007, sign up before the class is full.
Listen to a testimonial from an 8-week course graduate |
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The Power of Two…The Benefits of Collaboration
Many times it’s, because we think ONLY WE KNOW HOW TO DO IT RIGHT, we don’t feel like training some bratty intern who is going to mess it all up, or we just don’t have the time. Yes, these are the excuses I hear all the time from new clients who are pulling their hair out from stress, because they believe these myths.
Psssssst…come a bit closer, I have a secret to share with you. It’s the simplest thing on earth.
ASK FOR HELP!
I tell ya, we take for granted the amazing resources that are right at our finger tips, right in our PDAs, rolodexes, or that stack of business cards at the bottom of our desk drawers…there’s no telling what we could accomplish!
Joining forces with someone who can ‘scratch your back and you scratch theirs’ is what joint ventures are all about. People hear the term joint ventures or partnerships and might picture the dirty battle that happens at the end of a bad break-up. Say for instance, a business deal falls through or one of the partners was laundering money to pay for their vacation home in Maui…okay so I have an over-active imagination...but hey it happens.
But folks, it truly doesn’t have to be that complicated. You can create a win/win situation with the simplest marketing strategies. Creating strategic alliances with someone who compliments your business as you do theirs is what it’s all about.
PROBLEM 1: Stacie B. Fashion Editor of Ezine
Stacie has a newsletter she writes each month. Gifted with amazing writing skills and knowledge of the latest fashion trends, Stacie always has her readers raving! Only problem is that everyone who reads it is her husband, two cousins, and some old co-workers.
She has a college friend, Veronica, who owns a popular salon in Brooklyn. Veronica has gathered 6,000 names and emails in her database since she’s been in business. Her problem is that she is understaffed in marketing and has no time to send anything out to that amazing list besides a discount every few months. She has no consistency and needs something to create repeat customers.
Joining Forces Solution:
Stacie B should start writing fashion and styling tips on the latest trends, feature Veronica’s hair tips, some before and after photos of Veronica’s clients, and even interview some of the clients who are the most trendy. Veronica will throw in a monthly discount that readers can only get by printing out the coupon and bringing it in to their appointment.
Benefits:
- This gives Stacies B. an audience to brand herself to and gain a new fan base.
- Veronica didn’t have time to write and edit a newsletter, but now Stacie will take control of that.
- She gets to brand her salon more, improve her customer retention, and even highlight her clients who will LOVE being in the spotlight.
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PROBLEM 2: Jenny and Kevon's First Friday's Event
Jenny and Kevon (a husband and wife team) are known for throwing the hottest parties in North Carolina. They just found a great new venue for their First Friday’s event. There’s a top-notch sound system, funky décor, sexy lighting, prime location, but the problem is...there’s no food at this venue, only drinks. It’s an after-work spot, so people usually come hungry after a long day on the job.
Joining Forces Solution:
Kevon remembers a caterer who’d be able to come and sell food at a low cost to attendees, because the caterer is still building his business. So, they contact him to see if he’d be interested in sponsoring their event. In exchange, the caterer gives them a one-hour free buffet. Then after that, sells full dinner plates for just $6.
Benefits:
- Kevon and Jenny will give the caterer loads of exposure
- There be no more hungry party goers and it will draw more of an early bird crowd to get the party started quicker.
- The caterer’s logo will be in party email blasts with links to his website
- He’ll have a banner at the event and flyers on all tables
- Both parties will share the email list of new sign ups from that night.
- The caterer made a nice amount of money at the end of the night as well!
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Problem 3: Oliva the Realtor
Olivia is a realtor who’s having a hard time getting her name out there. Money is a bit tight, so she didn’t want to spend much more on advertising. Her best friend, Noa, is a Mortgage broker and sometimes works with her on new clients.
Joining Forces Solution:
They do a promotion in the local Penny Saver and split the cost for the full page ad.
Benefits:
The phone has been ringing off the hook ever since, even in this market, they have been able to build a strong brand by working together.
They continue to purchase the affordable ads each month to build up their client lists.
Co-op ads are a great way to share the costs. Record labels and Walmart do it all the time, for example.
What is Co-op Advertising?
Definition: Co-op Advertising is where the ad costs are divided between two or more companies.
Also Known As: Co-op Ads, Cooperative Advertising, Cooperative Program
General Use: Incentive offered by manufacturers to distributors or retailers to encourage promotion and advertising of particular products. http://retailindustry.about.com/library/terms/c/bld_co-op_ad.htm |
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Never underestimate the power of two and the magical benefits that you gain when working with someone who needs you as much as you need them.
GOTS TO HAVE IT ACTION ITEMS:
1. IT’S ALWAYS GOOD TO GET YOUR AGREEMENT IN WRITING!
http://www.businessnation.com/library/forms/agreement.html
If you are bartering, here are some guidelines to follow:
http://www.giventakenetwork.org/bartertips.html
When in doubt, get a lawyer to review it before signing anything!
2. CREATE A FOLLOW UP DATABASE Being the founder of a networking organization (Give ‘N Take Network)…building alliances is what I love to do. It’s like being a match maker for businesses. Here’s a little tip I’d like to share with you that works for me! Make a list of what you can offer and what you need.
Go through your business cards, address book, etc. and extract from that list who can help you with your problem (s).
Put it in an excel file and call it your Strategic Partner or Follow up Database. Include these columns:
NAME / COMPANY/ CONTACT INFO / HOW WE CAN HELP EACH OTHER
Pick one day each week when you make phone calls to these people and set up face to face meetings when possible. You’ll be shocked at how many connections you can make from just doing this one day a week! Try it out and let me know how it worked for you. I will feature you and your business in the next newsletter, if you send me your success story by Dec. 30th!
Give 'N Take All Women Networking!
Listen to our ad from Hot 105 in Miami, Florida!
CLICK HERE: http://www.gotstohaveit.com/GIVENTAKERADIOSPOT.mp3
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MIAMI:
VINO Miami Lincoln Place, 1601 Washington Ave Suite 110
(On 16th St Between Washington & Collins)
South Beach, FL 33139
786-207-VINO (8466)
Parking lot across the street
All Ladies get a complimentary glass of wine, World Wines.
http://www.vinomiami.com
Thursday, December 14th, 2006, Doors open at 6:30, event is from 7-9pm
If you'd like to attend, you MUST RSVP for our Miami guest list here: miami_event@giventakenetwork.org
COVER:
Free for GOLD Members $5 GENERAL Members,
$10 Non-Members
For other events coming up in 2007, please go here: www.giventakenetwork.org/events.html
How to Double Your Sales Using the “Attractor Sales System” with Joe Nunziata Sponsored by Gots To Have It, Marketing Inc.
 Finally, you can stop chasing and start attracting more new business than you can handle. Imagine having a sales system that consistently drove a continuous flow of hot prospects right to your door every month. Imagine the sales and the profit! This seminar will teach how to change your energy and put the law of attraction to work for you. These powerful techniques, based on universal laws, will help you attract the perfect clients to your business. You will no longer be chasing prospects and begging for orders. Instead, you'll create multiple lead sources that can be easily managed and expanded on a regular basis. You will see an overwhelming increase in your bottom line. You will never have to make cold calls or worry about finding your next new client again.
You'll learn:
-The importance of loving what you sell
-How to define exactly what you sell
-How your energy attracts specific types of clients and situations
-How your belief system may be holding you back
-How to create a powerful benefit statement
-The importance of educating your clients and prospects
-How to find prospects in groups
-How to build a fan base of willing buyers
-How to build a funnel system that constantly generates new prospects and more!
REGISTER HERE SEATING IS LIMITED!
SIGN UP TODAY!
Date: Saturday, January 13, 2007
TIME: 9:30am-12:30pm
Location: La Romanza (Italian Restaurant)
2995 163rd Street N. Miami Beach, Fl 33160
Number: 305-940-7999
SAVE WITH ONLINE REGISTRATION!
Reserve your seat $19.95 ONLINE
At the door: $30.00 (if seating is still available)
RESERVE YOUR SPACE TODAY AND SAVE! CLICK HERE, ALL MAJOR CREDIT CARDS AND CHECKS ACCEPTED ONLINE VIA PAYPAL.COM
Mailing it in? It must be postmarked January 7th
Please mail in a money order to: 10211 Pines Blvd
Suite #141
Pembroke Pines, Fl 33026
Our Price for EARLY registration: $19.95 USD
REGISTER HERE SEATING IS LIMITED!
Give 'n Take DC! We had a fab time at the re-launch of our DC chapter on Oct. 30. We'll be back there again on January 29th so save the date. Congrats to a job well done on managing the event, to our newest team member, Courtney Patterson!
JOIN OUR TEAM AND GAIN EXPERIENCE AND AMAZING CONNECTIONS:
Promotions Intern Needed for local NY/NJ Tri-state area and national online promotions. This is a virtual assistant position where you will work from home 100% of the time and report to our National Promotions Manager, Dannielle Brantley.
Product Marketing Interns needed to work on promotions for upcoming books and cds that Gots To Have It produces.
Interested in making
and difference and building up your contacts while you do it? Fill out an application found here for consideration: www.giventakenetwork.org/volunteer.html
Sign up for Black Enterprise Magazine
for only $12.00! A great holiday gift!
SAVE over 66% off the Newstand Rate with Gots To Have It!
As one of our partners, Black Enterprise is extending this special to all friends of GTHI and Give ‘N Take!
Give a subscription as a gift! Help the people you care about succeed, with gift subscriptions to BLACK ENTERPRISE. Month after month, they’ll receive career guidance, financial planning advice and solid information about running their own business. Black Enterprise is store house of information you can use everyday in your career, in your business, and in your investments. Every issue is filled with break out ideas for creating a prosperous future for yourself and your family!
Sign up today and Gots To Have It will process your payment right away.
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GET FEATURED IN OUR NEXT ISSUE: Are you involved with a Multi-Level marketing or Party Plan business? If you have secrets to your success that you would like to share or mistakes to avoid, please email me to be featured in our next newsletter! Send your name, company, and your feedback on working your network marketing business to our Editorial Manager, Camille Darby: camille@gotstohaviet.com
ABOUT
US:
Simone Kelly-Brown is the President and CEO of Gots To Have It Marketing, Inc. For over 10 years, she has been working with small business
owners who are just starting out and want to get their businesses
off the ground with innovative marketing. |
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GTHI
is a firm that specializes in marketing and empowering entrepreneurs
with a series of workshops and networking events.
For
further information view: www.gotstohaveit.com
For Women's Networking view: www.giventakenetwork.org
Until Next Month have a safe and happy HOLIDAY!
Own Your Power,
Simone Kelly-Brown
CEO/PRESIDENT, Gots To Have It Marketing, Inc.www.gotstohaveit.com
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Visit
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see what you've been missing! |
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